Speakers

Danny Sullivan

Public Liaison for Search at Google

Danny Sullivan is the Public Liaison for Search at Google, where he bridges the gap between the public and Google’s search team. In this role, Danny helps the public better understand how Google Search works and ensures that Google hears and acts on public feedback to continuously improve the search experience. With over a decade of experience at Third Door Media, Danny co-founded and advised the company, which publishes influential sites like Search Engine Land, Marketing Land, and MarTech Today. As the former Chief Content Officer and Founding Editor, he played a pivotal role in shaping the content and direction of these publications and in producing industry-leading events like the SMX: Search Marketing Expo and MarTech conferences. Danny's extensive background in search marketing and his commitment to transparency make him a key figure in the digital marketing industry.

Mikko Pietilä

Regional Chief Creative Experience Officer at TBWA\NEXT

Mikko Pietilä is the Regional Chief Creative Experience Officer (CCXO) at TBWA\NEXT, leading the brand experience and innovation arm for Finland, the Nordic countries, and broader Europe.

Michael Francello

Head of Generative AI Sales at Getty Images.

Michael Francello is the former Director of Innovation at Shutterstock, a leading global content and creative platform.

Aleyda Solís

CEO and Founder at Orainti

Aleyda Solis is a globally recognized SEO consultant and the founder of Orainti, a boutique SEO consultancy. She partners with established brands and high-growth startups worldwide to help them achieve their organic search goals. Aleyda is a seasoned speaker, fluent in both English and Spanish, having delivered presentations at over 100 events in more than 20 countries. She is also the author of "SEO, Las Claves Esenciales." Through her Crawling Mondays video series, Aleyda offers free SEO tips, while her weekly SEOFOMO newsletter, with over 33,000 subscribers, keeps readers updated on the latest SEO news. Additionally, her MarketingFOMO newsletter covers the latest in digital marketing. Aleyda is the creator of LearningSEO.io, a comprehensive and free roadmap for learning SEO. Recognized as the European Search Personality in 2018, she is also the co-founder of Remoters.net, a hub for remote work that features a free remote job board, tools, guides, and more to support and empower remote workers.

Arnoldo Cabrera

Digital Optimisation Manager at IKEA Group

Arnoldo Cabrera is the Digital Optimisation Manager at IKEA Group, specializing in CRO, SEO, and SEM. With extensive experience in both B2C and B2B marketing, Arnoldo has successfully managed online marketing campaigns for global brands such as IKEA, Full Tilt, and Secunia. His efforts have significantly improved brand awareness, performance, and customer experiences. Proficient in English, Spanish, and Swedish, Arnoldo is known for his hardworking, results-oriented approach and sharp business acumen. He is a seasoned digital marketing professional dedicated to driving success through strategic optimization and innovative digital marketing solutions.

Nick Wilsdon

CEO of Torque Partnership

Nick Wildson is a digital marketer and strategist with over 20 years of experience deploying high-performance programs for large organizations and global brands.

Richard Ingles

Sales Director at Diginius

Richard has been instrumental in expanding the company's global footprint, building an international agency network, and achieving a remarkable 16X monthly revenue growth within three years.

Panel moderators

Kristján Már Hauksson

Conference chair and CSO at The Engine

Jón Örn Guðbjartsson

Head of Marketing at University of Iceland

Lára Ómarsdóttir

Head of Public Relations and Communications at Pipar\TBWA

Among previous speakers that will visit us

Jon Myers

Trish Butler

Lukasz Zelezny

Gareth Hoyle

Samantha Noble

Shari Thurow

Kristine Schachinger

Michael Bonfils